INDUSTRY:

WEB3

CLIENT:

FINTOPIO

YEAR:

2025

SKILL(S):

MOTION GRAPHICS

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Space Tapper

about.

Space Tapper* needed promotional content to launch their new character skin feature to the gaming community. The challenge? Basic 2D rocket assets that lacked visual impact and failed to communicate the excitement behind customization. The solution required transforming these static designs into something that would capture attention and drive genuine interest in the feature.

Rather than create a traditional product demonstration, I designed the video as an immersive interface experience. By positioning viewers inside a futuristic HUD selection system, the animation made skin selection feel like part of the gameplay itself, not just a menu option.

This approach elevated the perceived value of the feature and created anticipation for the actual gaming experience. The result was a promotional piece that enhanced product appeal while maintaining entertainment value.

*Work created for Fintopio. All rights reserved by Fintopio.

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my role.

Motion Designer | Creative Direction

Visual Storytelling: Developed narrative approach positioning skin selection as an exciting pre-game ritual rather than basic customization menu.

HUD Interface Design: Transformed provided 2D rocket skins into dynamic futuristic interface elements, creating the illusion viewers were interacting with an advanced selection system.

Motion Graphics: Animated skin reveals, transitions, and interface elements to showcase each rocket in an engaging, premium-feeling presentation.

Typography & Layout: Designed clear information hierarchy within HUD interface, ensuring perk descriptions and skin names remained legible while maintaining futuristic aesthetic.

challenge.

Stage 1: Asset Enhancement Challenge
The provided 2D rocket skin designs appeared flat and unengaging. The challenge involved elevating these simple assets into something that would excite potential players and justify the premium positioning of the skin feature without access to additional design resources.

Stage 2: Interface Concept Development
Strategic decision to frame the video as an in-game experience rather than traditional product demonstration. This approach would make viewers feel like they were already playing, creating stronger emotional connection to the feature and bypassing typical promotional skepticism.

Stage 3: HUD Visual Language Creation
Developed futuristic interface aesthetic that complemented Space Tapper's space theme while adding sophisticated gaming credibility. Solution involved layering interface elements, holographic effects, and smooth transitions that suggested advanced technology, making the simple rockets feel part of a larger, premium system.

Stage 4: Animation Flow and PacingFinal execution focused on creating smooth, satisfying animation timing that built anticipation for each skin reveal. The pacing maintained viewer engagement throughout the promotional sequence while allowing each rocket design its moment to shine.

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outcome.

Telegram Performance

  • 80.9K views on Telegram with diverse audience reaction patterns

  • 2,069 heart reactions and 601 fire emojis indicating strong emotional engagement with space theme and animation quality

  • 491 rocket emoji reactions demonstrating thematic alignment between visual presentation and audience expectations

Creative Impact

  • Successfully elevated basic 2D assets into premium-feeling promotional content

  • Enhanced perceived product value through interface-driven storytelling

  • Achieved balance between promotional messaging and entertainment value, reflected in 48 comments suggesting informative rather than overly sales-focused content

Engagement Analysis

  • Reaction variety (hearts, fire, rockets) indicates animation successfully appealed to different viewer motivations: aesthetic appreciation, excitement, and thematic connection

  • Comments-to-views ratio of 0.06% reflects typical performance for gaming promotional content on Telegram

  • Engagement metrics demonstrate creative decisions around HUD aesthetic and pacing resonated with target gaming audience

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tools.
  • Figma: Storyboard development and style frame design

  • After Effects: Motion graphics, HUD animation, and skin reveal sequences